pt. 1 The ethnographic design project -- 1.Introduction to design ethnography -- 1.1.The responsibility of the designer -- 1.2.Introduction to semantic ethnography -- 1.3.Ethnography in the design of places: programming and evaluation -- 1.4.The value of fieldwork and semantic analysis -- 1.5.Ethnography as an agent of change -- 1.6.Limits of the ethnographic method -- 1.7.Chapter summary -- 1.8.Chapter review: main ideas -- 2.The ethnographic design project: a step-by-step overview -- 2.1.Project description overview -- 2.2.Planning your study -- 2.3.Objectivity -- 2.4.Making up for lack of o
